Apple adds more advertisers to 1,000
.jpg)
Ad Age edition, citing its sources in Apple reports that the iPhone maker is going to play big in the advertising market. The company is gaining a staff of about 1,000 professionals on digital advertising.Ad Age notes that with the staff advertisers Cupertino-based company is almost equal to the digital-units specialized advertising agencies world-scale activities. publication notes that a couple of years ago at Apple worked about 600 advertisers, but later this number was reduced to 300, and part of Apple advertising tasks outsourced. Now the company is increasing staff to 1,000, which corresponds to the size of a major U.S. advertising agency Grey Advertising.
Ad Age The article does not specify whether Apple advertisers in an amount to promote its own products or services for network advertising companies working in the interests of third-party advertisers . Ad Age quoted leaders of various U.S. advertising agencies regarding new initiatives Apple. Most respondents agree that using such a large advertising Apple staff will search for your own style kraetivnogo in anticipation of the launch of new series of products, such as Apple TV, iWatch and possibly others.
.jpg)
