IDC: Samsung strengthens leadership in the smartphone market
According to the report, the total market share by Samsung in April-June this year, down from 32.2 to 30% in terms of quantity but in the delivery of the company has increased from 50.3 million to 72.4 million smartphones supply growth has provided not only the output Galaxy S4, but stable sales previously released Galaxy S3, which Samsung started selling a decent discount.
In IDC said that Apple's share in the last quarter fell 16.6% to 13.1%, while shipments in quantitative terms has increased from 26 to 31.2 million smartphones, making Apple the second largest manufacturer of smartphones. Also, IDC said that featured this time is the increase in sales for Apple minimum for all the work of the smartphone market. Here, IDC notes, firstly, reducing consumers to objective economic reasons, and secondly, people are waiting for release of iPhone 5S, scheduled for this fall.
Other smartphone manufacturers, such as LG, Lenovo and ZTE, have shown the growth of market share and growth of supply.
"While Samsung and Apple are the dominant players in the market, they have everything else and the only big players who are active in the smartphone top price category, even though the latter aspirations of other players indicate that they would also like to compete for market HiEnd-devices "- says IDC analyst Ramon Lamas.
According to the report, only in the second quarter of the world market has sold 237.9 million smartphones, up 52% over the previous year (156.2 million).
In parallel with the report of IDC, provided their data and company Strategy Analytics, which says that Apple is no longer the most profitable smartphone maker, she lost lidertstvo Samsung. The last of the sales of its smartphones in the second quarter received 5.2 billion dollars against 4.6 billion from Apple.
Neil Mouston, an analyst at Strategy Analytics, said that the increase in revenue is due to Samsung large sales, wholesale flexible strategy and tight control over costs.
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